Copywriter, Marketing

POSITION TITLE

REPORTS TO

Director, Brand + Creative

DEPARTMENT

Marketing

SUPERVISES

Does not supervise staff

UPDATED

August 2024

SALARY

$31.25 – $33.65 per hour

Position Summary

MoPOP’s versatile writer will craft compelling copy for a variety of marketing needs, bringing the organization’s mission and personality to life through written language. As an integral member of the Marketing team, the Copywriter will produce and edit content for a range of channels and assets including: print/digital advertising and other marketing materials; review sites, brochures; annual reports; email newsletters; webpages; social media; the MoPOP blog; mobile applications; fundraising solicitations; internal communications, and more. The job may require drafting a social post on current pop culture events one minute, then pivoting to a factsheet on our education programs for donor stewardship the next.

Of course, a good Copywriter does more than write words. They use words to inform, educate, and — most importantly — compel action. The ideal candidate will have experience using copy to attract interest and influence behavior, be it buying a ticket, making a donation, becoming a member, or signing up for a mailing list.

Work Schedule: Monday – Friday, at least 3-days onsite.

Essential Job Duties (other duties as assigned)

Strategic + Conceptual Copywriting:

Serve as a brand steward and integrate MoPOP's voice and tone in all written communications, internally and externally, and across all touchpoints in the customer journey.
Develop and implement strategic messaging frameworks based on creative briefs to drive cohesive marketing campaigns, enhance advertising impact, optimize merchandising, and ensure consistency across all channels, including website, email, and social media. Conduct detailed research into intended audiences and various pop culture subject matter.
Produce high-converting copy that is value-driven and engaging; present concepts and copy to internal teams and clients.
Write, edit, revise, and finalize copy for a variety of marketing collateral and integrate lessons from data and analytics into copy.
Multitask and juggle multiple projects with various objectives, timelines, and creative by following creative process guidelines and track work with project management tool.
Have a solid grasp of the digital marketing/e-commerce space.

Creative Thought Partnership:

Understand project objectives and guide stakeholders on effective written execution, collaborating with brand director, designers, the production team, marketing managers, and other colleagues.
Provide analysis and recommendations that help shape campaign narrative, primary audience, and campaign positioning, ensuring brand consistency through all touchpoints and channels.
Brainstorm new innovative ideas for campaigns and advertising, and work with the creative graphic designers in ideation.
Keep on the pulse of culture and offer strategic thought on trends, relevant news, and findings.

MoPOP Community:

Support our internal culture which inspires and empowers our staff to live our mission to its highest standards.
Contribute to a consistent customer service standard across all departments.
Work to ensure customer service is ingrained at the core of the team and is reflected outward to our guests and other staff.
Commitment to participating in anti-racism work, learning about the ways institutional racism impacts the workplace, and supporting teammates in operationalizing DEIA strategies in the department.

Preferred/Desired Qualifications:

** To be considered for this role, you must submit an online portfolio or PDF of your work.**

3+ years of experience writing and editing copy, preferably in a marketing role or freelance, agency, or in-house professional experience.
Experience writing copy for digital advertising and marketing collateral (print and digital), including newsletters and web content, as well as deep experience with social media (including TikTok, LinkedIn, Instagram, etc.).
Impeccable writing skills with a strong understanding of positioning, voice, and tone with a deep passion for storytelling.
A strong attention to detail with ability to keep information accurate and organized while utilizing skills and knowledge to quick learn about a subject or project being developed.
Ability to take a concept and translate into lively but concise copy.
Ability to pick up an established brand voice and apply it across channels.
Ability to balance writing creatively and writing for communication/marketing campaign performance.
Ability to thrive in a highly collaborative environment, including an exceptional ability to listen and respond to stakeholder feedback with openness, confidence, and strong communication skills.
Ability to work independently with good follow-up and follow-through, calmly and efficiently under pressure and with interruptions while prioritizing and balancing multiple deadlines.
Excellent understanding of AP style, writing/editing skills with a strong attention to fine details and identifying errors.
Keep on the pulse of culture and offer strategic thought on trends, relevant news, and findings
Being a fan of all things pop-culture preferred (we’d love to hear about your passions!).

Benefits

This regular full-time position includes Medical/Vision insurance, Dental insurance, Life/AD&D/LTD insurance, 3.08 hours of accrued Vacation per bi-weekly pay period, Seattle Sick/Safe, 2-7 Floating Holidays dependent on hire date, 8 Company Holidays paid throughout the year, EAP, 401k plan with vested match schedule once eligible, and subsidized transportation benefits for Orca Pass or parking.

Why MoPOP

We’re really glad you’re thinking about joining the team at MoPOP! We believe pop culture is a universal language capable of building connections across a range of people, no matter our differences in race, religion, gender, age, sexual orientation, ability, education, socio-economic status, ethnicity, country of origin, or any other characteristic that makes us who we are. For more than twenty years, we have been showcasing how music, film, fashion, video games, sports, and more spark those connections and create a lasting cultural impact.

MoPOP provides both a physical space and an emotional and intellectual opportunity for people from any background to explore, find and build community, and recognize their own creative potential. This applies not only to our guests, but also to our staff — be it in designing an educational program to engage the next generation of creators, trying to reach a new audience with a marketing initiative, preserving an artifact in our collection, or providing excellent customer service to a visitor. If this sounds like something you’d be into, we’d love to hear from you!

MoPOP’s Mission and Commitment to Diversity, Equity, Inclusion, and Accessibility 

Our mission is to make creative expression a life-changing force by offering experiences that inspire and connect our communities. A nonprofit grounded in five core values — open arms, creative exchanges, light bulb moments, pursuing excellence, and excitement — MoPOP is actively committed to ongoing learning in the areas of diversity, equity, inclusion, and accessibility (DEIA). In partnership with our community, we hope to also develop safe spaces for their application. This includes taking steps to continue increasing our awareness of institutional “-isms,” as well as uncovering and undoing the ways they show up in museum culture. We recognize this is a process that requires intentionality, energy, and resources, and we are developing a DEIA framework that can cultivate a work environment and museum experience that is truly welcoming for all.

We are committed to creating an inclusive and equitable workplace, and we are proud to be an equal opportunity employer. We believe that having staff, interns, and volunteers with diverse backgrounds enables us to better meet our mission and encourage BIPOC, women, and LGBTQIA+ individuals to apply. We acknowledge that our work to build safe spaces and better systems for traditionally marginalized groups is ongoing and will require constant vigilance and expect all MoPOP employees to be part of our DEIA journey.

Please email jobs@MoPOP.org if you need reasonable accommodation during the application or hiring process.

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